Moben offers new, proprietary technology called view2surf™ which opens new market : on-line mobile advertising delivered directly on data traffic.

view2surf™ generates new ads space in stream of web pages in any Internet browser or any webview-based application (like FB or LinkedIn), smoothly inserts interstitial ad web pages every few MB of data used while browsing. Supportive, additional web pages (not a pop-up or pop-under) with advertisement are inserted in-between the pages or application updates visited by the subscriber – all works like interstitial ads but under carrier’s control and not the content provider.

When more aggressive number of ad impressions is required, view2surf™ consists of optional, dedicated, server controlled, supportive Android application which aim is to push ad content on top of any running on device application like YT (to expose for ad content these subscribers who are mostly consuming data using streaming applications).

The ads space, generated on data traffic, fully belongs to the carrier and may be used for large, full screen motion banners as well as for rich media content. Operator may sell ad space to the third party ad networks or use it for own marketing communication.

view2surf™ – and business solution behind join mobile carriers and internet service providers to the huge advertisement market, with most lucrative full screen rich media ad space. It roots to well known TV model where broadcaster shows ads in between viewed content.


view2surf™ is 100% network neutrality friendly solution, allowing subscribers to visit any web sites and web services. view2surf™ is not limiting or cutting subscribers Net behavior at any point.


Example Free Wi-Fi hotspot scenario – start page and interstitial ads while surfing

Download presentation